An International brand from Australia focused on improving hearing of people, wanted to setup their brand in India by opening various outlets across major towns and cities. The client hired Cybergraff as their brand execution partner for various marketing collaterals.
Research & Planning
Keeping consistency of their brand communication required intensive understanding of their brand concept - firstly from where they originated and secondly how they were implementing it in other regions of the world. We carefully studied their brand style guide and made it our bible for further reference.